(Photo: Eagle Owl by David Merrett)

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I am obsessed with building businesses. My entire adult life has been committed to understanding, distilling and sharing the essence of value creation.

While attending the University of Victoria’s Entrepreneurship Program, I joined my first early-phase tech start-up. That’s when I got hooked. We worked on categorizing, cleansing and distributing the data collected from the transactions on eBay. This was back in 2004, and the entrepreneurial lessons I learned have stayed with me since.

Over the years, I’ve been involved with advising, investing and working with hundreds of entrepreneurs and startups. As one of the first 15 employees at HootSuite, I helped steer the global organization through explosive growth while maintaining the entrepreneurial DNA that got us here.